Strategic Management Accounting Techniques of Manufacturing Organizations of Bangladesh With Special Reference to Satisfaction Level

Abstract

Different types of business strategy and a number of sophisticated strategy-based techniques have emerged to support and meet the challenges of global competition and customer satisfaction. As a manufacturing organization’s business strategies, such as strategic pattern, strategic mission, and strategic positioning are different- the satisfaction levels of various Strategic Management Accounting Techniques (SMAT) can vary accordingly. This study discussed the degree of similarity and variances of these in listed manufacturing organizations in Bangladesh. Research question of the study is whether relationships between the satisfaction levels of different SMAT and different types of strategic pattern, vision, mission and positioning in listed manufacturing organizations of Bangladesh have been prevailing? Secondary data were collected from 100 listed companies between August and October, 2016. For statistical analysis we used ANOVA test. Out of 16 types of SMAT, none of the techniques found satisfied, few of the techniques are in neutral positions, and most of these are in dissatisfic levels. Study found that the SMAT varies between countries due to economical and cultural differences. Authors found that there is no difference in satisfaction level of different types of SMA techniques identified by the authors based on a previous study. Studics also found that there is significant difference in strategic mission and strategic positioning at 95% confidence interval, respectively.