Online vs. Traditional Shopping in Bangladesh

Abstract

This study examined important features of a number of goods and service providing Electronic Commerce websites (Business to Consumer category) in Bangladesh. The prices of a range of products of online and those of traditional stores in Dhaka city were also compared. Five Businesses to Consumer websites were selected to study the features while the prices from one of them were noted for a number of product categories. The prices were then compared with those of the traditional stores. The results revealed that the online stores are more user-friendly in product viewing, ordering and delivery. However, the prices of most of the products of online stores were found to be high compared to those of the traditional stores.